TY  - JOUR
T1  - Examination of psychological processes underlying resistance to persuasion
AU  - Ahluwalia, Rohini
PY  - 2000
DO  - 10.1086/314321
SP  - 217
EP  - 232
JO  - Journal of Consumer Research
VL  - 27
IS  - 2
SN  - 0093-5301
ER  -