%0 Journal Article
%T The effect of negative campaign advertising on vote choice: The mediating influence of gender
%A King, James D.
%A McConnell, Jason B.
%D 2003
%R 10.1046/j.0038-4941.2003.08404012.x
%P 843-857
%J Social Science Quarterly
%V 84
%I 4
%2 ISSN: 0038-4941